Privacy Policy

LOOP Marketing Group Pte Ltd (UEN: 201832900Z)
Effective date: 22 March 2026 · Last updated: 22 March 2026

This Privacy Policy describes how LOOP Marketing Group Pte Ltd (“LOOP”, “we”, “us”, “our”) collects, uses, discloses, and protects your personal data in accordance with the Personal Data Protection Act 2012 (PDPA) of Singapore and, where applicable, the General Data Protection Regulation (GDPR) of the European Union.

By using our website, submitting forms, engaging our services, or interacting with our advertisements, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Data We Collect

We collect the following categories of personal data:

2. How We Collect Personal Data

3. Purposes for Collection, Use, and Disclosure

We collect, use, and disclose your personal data for the following purposes:

4. Consent

We obtain your consent before collecting, using, or disclosing your personal data, except where permitted by the PDPA (e.g., business contact information, contractual necessity, legitimate interests, or legal obligations).

Withdrawal of consent: You may withdraw your consent at any time by contacting our Data Protection Officer at dpo@loop.com.sg. We will process your withdrawal within 10 business days. Please note that withdrawal of consent may affect our ability to provide certain services to you, and we will inform you of the consequences upon receiving your request.

Marketing consent: We will not send you marketing communications unless you have provided clear and specific consent. You may unsubscribe from marketing emails at any time using the unsubscribe link in any email, or by emailing us.

5. Cookies, Tracking Technologies, and Advertising

Our websites use the following tracking technologies:

TechnologyPurposeData Collected
Google Analytics (GA4)Website analytics and traffic measurementPage views, sessions, device info, geographic region
Meta PixelAd conversion tracking, retargeting, lookalike audiencesPage views, form submissions, purchase events
Microsoft ClarityUser experience analysis (heatmaps, session recordings)Mouse movements, clicks, scroll depth, device info

Opting out of tracking:

Email tracking: Our marketing emails may contain tracking pixels that record open rates and click-through rates. This data is used to improve our communications. You may opt out of email tracking by disabling image loading in your email client or by unsubscribing from our mailing list.

6. Disclosure to Third Parties

We do not sell, rent, or trade your personal data. We may disclose your data to the following categories of recipients, all of whom are contractually bound to protect your data:

RecipientPurpose
Kommo (CRM platform)Customer relationship management and lead tracking
SMTP2GO (email delivery)Transactional and marketing email delivery
Cloudways / DigitalOcean (hosting)Website and application hosting
HitPay / PayNow (payments)Secure payment processing
Meta Platforms (advertising)Ad delivery, conversion tracking, audience building
Google (advertising & analytics)Ad delivery, website analytics
MXroute (email hosting)Client email hosting services

We may also disclose personal data as required by law, court order, or government authority, or to protect the rights, property, or safety of LOOP, our clients, or the public.

7. Cross-Border Data Transfers

Some of our service providers operate outside Singapore. When personal data is transferred internationally, we ensure the receiving party provides a standard of protection comparable to that under the PDPA, through:

For individuals in the European Economic Area (EEA): transfers outside the EEA are protected by Standard Contractual Clauses (SCCs) as approved by the European Commission.

8. Data Retention

Data TypeRetention Period
Form submissions & enquiries12 months from submission, unless an ongoing relationship exists
Marketing subscriber dataUntil you unsubscribe, or 3 years of inactivity (whichever is sooner)
Website analytics (cookies/pixels)13 months (Google Analytics default) or until cookie deletion
Client service records & CRM dataDuration of service agreement plus 3 years
Payment and invoice records7 years (as required under Singapore tax and accounting regulations)
Email hosting dataDuration of subscription; deleted within 30 days of account termination

Upon expiry of the retention period and where no legal obligation requires continued retention, we will delete or anonymise your personal data.

9. Data Protection and Security

We implement reasonable security arrangements to protect personal data from unauthorised access, collection, use, disclosure, copying, modification, disposal, or similar risks. These include:

10. Your Rights

Under the PDPA, you have the right to:

For individuals in the EEA, you additionally have the right to: erasure (“right to be forgotten”), restriction of processing, objection to processing, and the right to lodge a complaint with your local data protection authority.

To exercise any of these rights, contact our Data Protection Officer. We will respond within 30 days of receiving your request. We may need to verify your identity before processing your request.

11. Data Breach Notification

In the event of a data breach that is likely to result in significant harm to affected individuals or is of a significant scale, we will:

12. Do-Not-Call Registry

We comply with Singapore’s Do-Not-Call (DNC) provisions. We will not send unsolicited telemarketing messages to Singapore telephone numbers registered on the DNC Registry unless we have obtained your clear and unambiguous consent. All marketing SMS messages include opt-out instructions.

13. Client Campaign Data

When we manage advertising or marketing campaigns on behalf of our clients, we act as a data intermediary under the PDPA. Our clients remain the data controllers. Campaign data is processed strictly in accordance with our service agreements and is not used for any purpose other than delivering the contracted services.

14. Third-Party Links

Our websites may contain links to external websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to read their privacy policies before providing any personal data.

15. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Material changes will be notified via our website or email. The “Last updated” date at the top of this page indicates when the policy was last revised.

16. Data Protection Officer

For any questions, concerns, or requests regarding your personal data or this Privacy Policy, contact our Data Protection Officer:

LOOP Marketing Group Pte Ltd
Data Protection Officer
Email: dpo@loop.com.sg
General enquiries: hello@loop.com.sg
Phone: +65 8907 3338
Address: 10 Anson Road, #22-02 International Plaza, Singapore 079903

17. Data Deletion Requests

To request deletion of your personal data, email dpo@loop.com.sg with the subject line “Data Deletion Request”. Include your full name and the email address associated with your data. We will process your request within 30 days and confirm deletion, except where retention is required by law.

18. Governing Law

This Privacy Policy is governed by and construed in accordance with the laws of the Republic of Singapore. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts of Singapore.

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